In a notable development, the popular memecoin FLOKI experienced a rapid 4% surge within an hour of announcing a two-month marketing campaign with TokenFi in Hong Kong.
This strategic collaboration, scheduled to unfold from December 17 to February 13, strategically aligns with the festive season, encompassing Christmas, New Year, and the upcoming Chinese New Year in 2024. The timing is particularly noteworthy as many experts anticipate the commencement of an unprecedented bull run in the cryptocurrency sector.
FLOKI has garnered significant attention and confidence in the market over the past month. Notably, DWF Labs, a leading market maker, invested $1.2 million in FLOKI tokens last month, underscoring robust confidence in the memecoin. Over the past two weeks, FLOKI has shown an 18% increase, and an impressive 300% surge has been recorded over the past year.
The marketing campaign is poised to have a broad impact, with anticipated views surpassing 53 million. The initiative includes creative advertising strategies, such as prominent branding on two iconic Hong Kong Tramcars. These tramcars traverse key routes through metropolitan zones, the central Hong Kong financial district, shopping areas, and luxury residential districts, providing high visibility to a premium audience.
Furthermore, the campaign will extend to 69 high-definition digital screens on city buses strategically positioned in key commercial districts. These locations encompass renowned landmarks like Hong Kong Park, Revenue Tower, HSBC, Mandarin Oriental, China Tower, and COFCO Tower, ensuring maximum exposure for the participating brands.
